Fashion label Issey Miyake has opened its second Ginza Omote flagship store, joining the first Ginza Ura location, which bowed in June 2017.
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Covering 570 square metres over two levels, the new Issey Miyake boutique features Japanese designers men’s and women’s apparel accessories, and a series of limited edition products created specifically for two boutiques at the Tokyo capital.
The newly designed monogrammed store was logoed by graphic designer Taku Satoh, who crafted an elegant and minimal atmosphere, in line with the aesthetic codes of the brand.
The room is washed with white across the walls, floors and furnishings, flecked with metal stands and fixtures and the brand’s signature colours. The colours of the collection – with chunks of colours and intricate patterns – pop against the relaxed interiors hues.
Issey Miyake has more than 50 stores in Japan. The luxury fashion label also has flagship stores in Milan, London, Milan and New York.