Retail in Asia


‘Café Diptyque’ pops up in Hong Kong

Fragrance house Diptyque has unveiled a pop-up café at Harbour City in Tsim Sha Tsui, Hong Kong, running until May 2.

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In partnership with the Parisian Café Verlet, the limited-time activation coincides with the launch of new gourmet-scented additions to Diptyque’s classic candle collection, inspired by French pastries Biscuit, Café, Chantilly, and Fruit Confits.

Source: Diptyque

The candles feature label artwork designed by British illustrator Clym Evernden.

The pop-up also offers an exclusive opportunity to purchase the iconic coffee bean lid for the classic candle and the Parisian café tray, available solely at the pop-up.

Source: Diptyque

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During selected dates, guests who make a purchase at the café pop-up will be treated to a complimentary coffee, immersing themselves in the unique scents of the Diptyque x Café Verlet limited-edition candles.

The pop-up also features other exclusive gifts, inviting visitors to explore Diptyque products.