For the first time, American cake shop, Butter, will have a brick and mortar diner-inspired space at Landmark, Hong Kong.…
Natura launches in Malaysia
Natura, the global cosmetics company founded in Brazil in 1969, officially established its Asian market presence with the launch of its business in Malaysia through the opening of a pop-up store in Su…
DFS Group and Changi Airport launch LOUIS XIII pop-up boutique
In partnership with DFS Group and Changi Airport Group, LOUIS XIII unveils its first-in-the-world full-fledged Pop-Up Boutique at Changi Airport Terminal 3.…
Swarovski x Tasa Meng Duty Free pop-up store in Taoyuan Airport
Swarovski Travel Retail Asia Pacific and travel retailer Tasa Meng celebrated the success of their Swarovski Summer City Buzz pop-up at Taiwan Taoyuan Airport with a cocktail event on 19 July, 2019.…
Bose debuts a new pop-up store in Changi Airport
Bose has partnered Changi Airport for an exclusive Asia- Pacific preview of its cutting-edge Bose Frames.…
Giorgio Armani Beauty’s first Chinese New Year pop-up store in Hong Kong
Giorgio Armani Beauty is starting the year of 2019 strong by collaborating with DFS on celebrating Chinese New Year.…
Lancôme uses Alibaba Cloud Technology for Chinese New Year promotion
Lancôme has teamed up with Alibaba Cloud, the cloud computing arm of Alibaba Group, to launch its Chinese New Year campaign in Hong Kong.…
Dolce & Gabbana’s Christmas pop-up at Galaxy Macau
Dolce & Gabbana is launching a new Pop Up at The Promenade Shops, Galaxy Macau, featuring its iconic colorful Christmas characters and festive decorations.…
DFS partners with Rimowa for HK pop-up
DFS Group and Rimowa have marked the launch of the brand’s Off-White limited-edition collection with a dedicated pop-up store and event at T Galleria in Canton Road, Hong Kong.…
Hermès’ marketing strategy revealed
The French luxury giant has built a $6 billion business without a marketing department.…