Retail in Asia

In Markets

Tommy Hilfiger opens second New Zealand store in Queenstown

Tommy Hilfiger announced on Monday the opening of its second New Zealand flagship store, in Queenstown, in the country’s south island.

SEE ALSO: Tommy Hilfiger launches Virtual Tommy Play Store on Roblox

Located on Rees Street, a main shopping precinct in the holiday destination Queenstown, the new store serves as the PVH-owned brand’s first store to open on New Zealand’s south island.

Spanning 217 square metres, the new Queenstown location officially opened its doors on Saturday, May 27 and retails Tommy Hilfiger’s latest menswear and womenswear from both the Tommy Hilfiger and Tommy Jeans collections​.

Its opening complements the brand’s Auckland flagship store, located on the north island, taking its New Zealand store count to two.

The opening comes one month after Tommy Hilfiger’s Avery Baker announced her departure from her role as president and chief brand officer.

The iconic New York brand is present in 100 countries and more than 2,000 retail stores and online. PVH, which also owns Calvin Klein, acquired Tommy Hilfiger in 2010.

Global retail sales of Tommy Hilfiger products were approximately USD 9.1 billion in 2022.

Parent company PVH said total company 2023 revenue is projected to increase 3 percent to 4 percent, as compared to 2022, with ​EPS projected to be approximately USD 10.00, compared to USD 3.03.