Spanish luxury fashion house Loewe teams up with Studio Ghibli again in 2022 for a new capsule collection inspired by Hayao Miyazaki’s classic animation “Spirited Away” to be released in January. This follows their first LOEWE x My Neighbor Totoro collaboration last year.
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Loewe’s Creative Director, Jonathan Anderson teased the collaboration on his personal Instagram account on 20th December 2021, with the caption “Magic in the air. Coming January 7”. The post featured an image of one of Spirited Away’s character Boh in a mouse form in a Loewe shopping bag.
A few days after, Loewe announced that the House will partner again with Studio Ghibli for another capsule collection. Inspired by “Spirited Away”, Miyazaki’s classic animation released in 2001, their latest capsule will include leather goods and outerwear garments, incorporating the faces of the film’s iconic characters such as Chihiro, Yubaba, Haku and No-Face.
In January 2021, Loewe debuted its first capsule with Studio Ghibli, featuring Hayao Miyazaki’s movie “My Neighbor Totoro”. Characters from the animated film first came to life on leather accessories such as wallets and pouches, and iconic Loewe Puzzle, Balloon and Hammock bags.
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In addition to this collaboration, Loewe announced Loewe Foundation’s three-year sponsorship of the Ghibli Museum, Mitaka, in partnership with the Tokuma Memorial Cultural Foundation for Animation in October 2021.