Due to geopolitical tensions, climate change, the cost-of-living crisis, and economic uncertainty, throwback marketing strategies are appealing to consumers, in light of the growing apprehensions, acc…
Due to geopolitical tensions, climate change, the cost-of-living crisis, and economic uncertainty, throwback marketing strategies are appealing to consumers, in light of the growing apprehensions, acc…
The Chinese e-commerce market is set to surge to CNY 15.2 trillion (USD 2.2 trillion) in 2023, up 9.9 percent, driven by the ongoing shift of consumer preferences from offline to online shopping.…
South Korea e-commerce sales are forecast to register a strong compound annual growth rate of 7.7 percent over the next four years, to reach KRW 202.6 trillion (USD 160.4 billion) in 2027, as the Asia…
The Asia-Pacific health and beauty market is projected to record a value compound annual growth rate of 4.7 percent over 2022–27, on the back of improving macroeconomic conditions, new product launche…
Looking ahead, omnichannel spending in Singapore will rise 21.2 percent between 2022 and 2026, meaning if brands are to appease the Singapore digital shopper, they need to be thinking about omnichanne…
The Malaysian e-commerce market is set to grow 19.9 percent to reach MYR 38.2 billion (USD 9.2 billion) in 2022, on the back of the nation’s rapidly growing shift from […]…
According to GlobalData, the youth population and the post-pandemic economic recovery will drive the sales of skincare products in Indonesia, which will motivate multinational brands to launch premium…
Skincare sales are anticipated to resurge in China. According to GlobalData’s ‘China Skincare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021 to 2026’, the skincare ma…
According to a recent report released by GlobalData, Indonesian spirits market is projected to grow from IDR4,171.6 billion (US$290.8 million) in 2021 to IDR7,491.5 billion (US$495.1 million) in 2026,…
The onset of COVID-19 has revived the use of quick response (QR) codes in the Asia-Pacific (APAC) consumer packaged goods (CPG) industry. Even as the pandemic drove the extensive use of QR codes by th…