China’s Florasis (Hua Xizi), an emerging makeup brand, has opened its first offline flagship store by the West Lake in Hangzhou. The 1,000-square-metre store embodies the philosophy of traditional eas…
China’s Florasis (Hua Xizi), an emerging makeup brand, has opened its first offline flagship store by the West Lake in Hangzhou. The 1,000-square-metre store embodies the philosophy of traditional eas…
Over the past few years, Sephora has consistently introduced new brands to their Chinese-speaking customers. This has aided the retailer in expanding both its global model portfolio and awareness of t…