Retail in Asia


What is Shopee doing for this year’s 9.9 Super Shopping Day?

Shopee 9.9

Shopee, the e-commerce platform in Southeast Asia and Taiwan, launched the shopping season starting with its signature 9.9 Super Shopping Day. Users can find the best deals, feel the excitement of entertainment and enjoy the biggest rewards on Shopee.

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Shopee pioneered the first 9.9 Super Shopping Day in 2016, and each year, it marks the start of the eagerly-anticipated year-end shopping season across the region. A survey conducted by Shopee revealed that over 90 percent of users across the region proactively seek out information to make better purchase decisions during the campaigns. The mega shopping season also tends to attract new online shoppers, with 43 percent of shoppers making their first-ever online purchase during the year-end campaigns.

From now till 9th September, Shopee has lined up the deals and activities, so shoppers can find the biggest deals all in one place, satisfy all their shopping needs and enjoy non-stop entertainment with special appearances by celebrities and rewards from games on Shopee Prizes.

This year, Shopee has brought on international superstar Jackie Chan to be a part of its year-end shopping season. Users in Singapore, Malaysia, Thailand, Indonesia, the Philippines, and Brazil can catch him on Shopee Live and play Jackie Chan-themed in-app games on 9.9 Super Shopping Day.

Shopee welcomes international superstar Jackie Chan KV
Source: Shopee

Jackie Chan said, “I enjoy putting a smile on people’s faces. It is exciting to partner with Shopee to celebrate the action-packed year-end festival and bring more joy to my fans and Shopee users. I had a lot of fun working with Shopee and I think people of all ages will enjoy the activities and content that we have prepared together. I hope everyone can join us to make the year-end shopping season a memorable one.”

Shopee’s in-app live streaming platform, Shopee Live, will also feature exclusive performances by leading K-Pop groups TWICE and Secret Number on Shopee Live on 9th September.

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Zhou Junjie, Chief Commercial Officer, Shopee said, “The pandemic has affected many individuals and businesses in the past year. As we continue to adapt to the evolving circumstances, our spirit of serving local communities, forging meaningful connections and spreading joy is stronger than ever. We are also committed to continue supporting local businesses through our ongoing seller support initiatives as well as Support Local campaigns. Together with our stakeholders, we are excited to bring back the joy and festivity with Shopee and make this year-end shopping season the best yet for everyone.”