In Trends

Safilo and Marc Jacobs renewed licensing agreement

Marc Jacobs

Safilo, a worldwide leader in the design, manufacturing and distribution of eyewear, and world-renowned designer Marc Jacobs, announce the early renewal of their licensing agreement for Marc Jacobs branded optical frames and sunglasses collections. The new agreement will now run until 31st December, 2026.

SEE ALSO : Safilo and Hugo Boss renewed licensing agreement

The renewal of this partnership, that has reached its 15th year of collaboration, further strengthens Safilo’s portfolio in the contemporary segment, while extending the positioning of the brand in the luxury segment with the launch of the Marc Jacob’s Runway eyewear collection which will hit the market in January 2021.

(Source: Safilo Group)

Follow Retail in Asia on Facebook, Twitter and LinkedIn.

Get our top stories delivered to your inbox:

 

Stay ahead
Subscribe for free!
Register now
Stay ahead