Power Mall’s electrical appliance sales in the first quarter grew 20 percent year on year, or four times the industry’s rate.
Jakkrit Keeratichokchaikun, Chief Merchandising Officer of the Thai retailer, said 1Q sales growth exceeded an earlier projection of 10 percent because of efficiency in product management.
Sales in the electrical appliance market grew 5 percent in the first quarter despite overwhelming demand, but a lot of products were in short supply during that time.
(Source: Bangkok Post)