Being able to purchase something off a social platform without leaving it is a burgeoning opportunity. Here, three social shoppability tactics brands can explore and employ to maximise success…
Being able to purchase something off a social platform without leaving it is a burgeoning opportunity. Here, three social shoppability tactics brands can explore and employ to maximise success…
Businesses in Hong Kong are risking 6.5 percent of their revenue, due to poor customer experiences – putting HKD 117 billion in consumer spending at risk in the region, according […]…
In a world where marketers are tasked with engaging consumers across a growing abundance of channels and platforms, it can be challenging to establish relationships that feel genuine and personal. And…
China’s internet watchdog, the Cyberspace Administration of China (CAC), announced draft guidelines that require platforms to engage a content moderation team “commensurate with the volume of the serv…
According to the Ministry of Communications and Information (MCI), social media providers may soon be required to “limit access” to dangerous content or to block accounts that include such content.…
Recent report released by Xiaohongshu (Little Red Book), a social e-commerce platform with 100 million monthly active users in China, revealed that “the season of snow and ice” became the top lifesty…
Emplifi, a leading unified customer experience platform, released its Q4 2021 social media data, offering key insights into paid and organic user engagement and post interaction on Instagram and Faceb…
With digital transformation and the ongoing pandemic, global luxury brands explore new grounds to reach Thai consumers through chat commerce, according to a study from LINE Thailand.…
The new influencer economy forms a novel value chain at its dawn, interconnecting various business sectors while presenting a huge market potential.…
Clubhouse is one of the hottest social media apps that keeps popping up lately.…