South Korean social media has been awash with calls for a boycott of Japanese goods ever since Tokyo announced a curb on exports of hi-tech materials to its East Asian neighbour earlier in July, 2019.…
How did Haagen-Dazs in Taiwan get 37k followers in just 13 days?
Haagen-Dazes in Taiwan has successfully gained 37k followers on its official social media account within just 13 days by sending ice-cream vouchers on LINE, a Japanese social media platform.…
How influential are internet celebrities?
Brands are teaming up with internet celebrities, fashionistas, and beauty experts to engage with potential clients, drive sales. …
How is Instagram doing in South Korea?
The photo-sharing application Instagram is gaining popularity faster than any other social media app in South Korea with young Koreans leading the trend, a survey revealed.…
Is TikTok the new Instagram?
Fashion brands are only just starting to test the waters with TikTok to read younger consumers.…
Lush to shut down social media accounts
British cosmetics firm Lush is closing several social media accounts.…
Is Generation Z truly different?
This new generation prioritizes personal experiences and online communities.…
What are those eggs populating Instagram?
Five years ago, there was potato salad. Then there was half an onion, chicken nuggets, and now there is an egg.…
The mind-blowing celebrities 10-year challenge pics
What is the #10YearsChallenge?…
Optical 88 launches CG film for its 30th anniversary
Optical 88 has launched a new campaign to celebrate its 30th anniversary, telling the story of treasuring good memories among family members.…