Of the three major categories that make up confectionery, chocolate dominates online spend in India, accounting for 69 percent of all sales in Q2 (April, May, June) 2023. Despite some challenges in de…
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Mars Wrigley Asia names new general manager
Kalpesh Parmar has been named general manager for Mars Wrigley Asia, a leader in the treats and snacks category and a business division of Mars Incorporated.…
LVMH: Tag Heuer partners with China’s Mars exploration program
TAG Heuer has announced its partnership with China’s Mars Exploration Program at an official press conference in Beijing, which would see the Swiss watchmaker take part in a Mars exploration mission p…
Alibaba & Mars sign a sweet deal in China
Alibaba and Mars Inc. have announced a partnership that will see all 17 Mars brands sold in China on Tmall.com and Ruraltaobao.com.…