Rapid new product development, consumer participation and ‘social selling’ (live-streaming) are just some of the strategies that give C-beauty brands an edge. Here are five reasons why C-b…
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New battleground for offline beauty retail as Florasis opens first physical store in Hangzhou
China’s Florasis (Hua Xizi), an emerging makeup brand, has opened its first offline flagship store by the West Lake in Hangzhou. The 1,000-square-metre store embodies the philosophy of traditional eas…
EXCLUSIVE INTERVIEW with C-beauty brand incubator GĒNLAB
Fuelled by the Guochao trend, Chinese beauty brands have witnessed a stellar growth domestically in recent years. Perfect Diary, Florasis, Proya, Winona, To Summer, the list of successful C-beauty bra…
China-based Brands to Keep an Eye on in 2021
Discover the ranking.…
China cosmetics and toiletries sector to be worth US$97.9 billion by 2024
China, the world’s second-largest economy, is expected to have a cosmetics and toiletries sector worth US$97.9 billion by 2024, growing at a compound annual growth rate of 6.2% from US$72.6 billion in…