The Korea Times reported that AmorePacific, Korea’s beauty giant, will increase investments to boost its online sales and expand its reach in North America, in a bid to reduce its reliance on China an…
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Amorepacific to downsize retail stores in China
According to The Korea Herald, South Korea’s cosmetics giant Amorepacific is mulling drastically reducing the number of its stores in China amid sluggish sales, while also ramping up efforts to expand…
Amorepacific expands its wellness business
South Korea’s cosmetics giant Amorepacific Corp. is expanding its business portfolio to wellness and dietary supplementary products amid greater health-consciousness and inner beauty demand.…
Amorepacific collaborates with BTS
Korea’s beauty company Amorepacific collaborated with Korean boy band BTS on BTS | Amorepacific Lip Sleeping Mask Purple Edition.…
AmorePacific expands online business
Last year, AmorePacific lost its No. 1 cosmetics firm position in sales in Korea to LG Household & Health Care (LG H&H) after reporting US$4.4 billion in sales compared to the latter’s…
Etude House becomes capital impaired
AmorePacific’s cosmetics brand Etude House once aspired to become a global brand. However, after years of accumulating losses, Etude became capital impaired and AmorePacific is agonizing as it l…
Amorepacific joins RE100
Amorepacific said it has joined RE100, a global renewable power initiative, becoming the first South Korean cosmetics firm to do so.…
How are Korea’s largest beauty giants LG H&H and Amorepacific doing amidst Covid-19?
For several decades, South Korea’s cosmetics industry has been dominated by two major players — Amorepacific and LG Household & Health Care, together accounting for over 60 percent of the m…
Amorepacific appoints new president
Amorepacific announced the appointment of Kim Seung-Hwan as its new president on 19th November, in a major post-COVID-19 shakeup following lackluster sales this year.…
Amorepacific signs partnership with China Duty Free Group
Amorepacific said it signed a strategic partnership with China Duty Free Group (CDFG) to strengthen its global presence.…