adidas Original teamed up with Tencent Music Entertainment Group’s virtual music festival TMELAND to host “Landing on OZ Future Concert” on 22nd May. The event, which drew 1.3 million people, fe…
adidas Original teamed up with Tencent Music Entertainment Group’s virtual music festival TMELAND to host “Landing on OZ Future Concert” on 22nd May. The event, which drew 1.3 million people, fe…
Global sportswear company Adidas reported a 0.6 percent revenue decline for the first quarter, as sales declines in its eastern markets offset double-digit growth in the west.…
adidas is set to launch the world’s first personality-based AI-generated avatar creation platform, which allows each avatar to freely roam across over 1500 apps and games.…
TrusTrace, a product traceability and supply chain transparency platform within fashion and retail, announced the launch of TrusTrace Certified Material Compliance, a one-stop solution that enables ne…
German sportswear brand adidas announced the appointment of Adrian Siu as the new Head of the Greater China business. He will take over from Jason Thomas, who became adidas Greater China’s manag…
adidas’ new concept store, Stadium 2.1, opened its door in West Mall, Grand Indonesia on 14th October.…
Leveraging thredUP’s Resale-as-a-ServiceⓇ platform and expertise, adidas’s Choose to Give Back program invites consumers to send used product from any brand back to adidas via the adidas C…
Adidas reported its sales up 55 percent in the second quarter.…
Marimekko and adidas announced a debut collection marking the first-ever sports apparel collaboration from Marimekko.…
Timex Group, a watchmaker, and adidas, a sporting goods company, have entered into a global licensing agreement for watches.…