Retail in Asia

In Trends

The retail technology revolution will not be televised

It’s said the first challenge for small retailers or retail-related businesses in the retail technology revolution will be to understand the various technologies and distinguish those that are useful to them from those that are not.

A handy first step is simply to understand your own business model. Are you a "people" business that depends on product differentiation and the experience you provide your customers in the store (either store-based or online)? This is usually the case if you have a niche product or a high service model.

Here are a few tips on how to approach the bewildering retail technology landscape for a small differentiated business.