China Skinny builds thoughtful, creative and insights-driven marketing, branding and retail strategies for China + conducts deep research utilising our in-house focus group facilities and localised quantitative and big data methodologies. The company has also developed Tracker dashboards allowing brands to have accurate, real time online data and consumer insights for specific categories.
China Skinny is also well known for its unique and accurate approach to identifying China trends and distilling these into actionable outputs.
The agency has worked with more than 200 clients including Nike, Adidas, Panasonic, IHG, Colgate, Reckitt Benckiser, Playboy, Hollister, Salvatore Ferragamo, P&G, Duvel and IKEA. To get a taste of how China Skinny views the world, subscribe to the most-read newsletter about marketing in China at chinaskinny.com