Retail in Asia

In Markets

Paradox of Vietnamese farm produce

Vietnamese agricultural products find it difficult to reach consumers as imported products are still getting the upper hand.

As an agricultural country with a variety of products topping the world’s import list, every year Vietnam still has to spend a large amount of foreign currency to import farm products, including vegetables, fruit, salt and milk.

A variety of imported agricultural products are sold in markets and supermarkets in Vietnam. Most of them come from the US, China, Australia, Thailand and Japan. While Vietnamese agricultural products have difficulty in finding consumer markets, similar imported products continue to enter the daily meal of Vietnamese families.