The world has been changing faster and faster, with no signs of slowing down or stopping. This change is a good thing when you are ready for it and work with it, and that is what hybris does for its c…
The world has been changing faster and faster, with no signs of slowing down or stopping. This change is a good thing when you are ready for it and work with it, and that is what hybris does for its c…
Nike Inc is looking for a buyer for its Cole Haan and Umbro brands in order to focus on its core namesake, Jordan, Converse and Hurley brands, the company said on Thursday.
The process will begin imme…
Microsoft, BMW and Google are considered to be among the most "desirable" brands by Indian consumers, new figures show.
Clear, the agency, surveyed 22,000 adults around the world, and broke …
Last year Li Ning’s sportswear sales shrank by 6 percent and its profits fell 65.2 percent on a year-on-year basis. Now, the Chinese company is looking to the promising children’s wear mar…
In a recent research report Barclays Capital says that after continued double-digit wage hikes, many more mainland Chinese aren’t just getting wealthier, but also more discerning on how they spe…
Troubled cosmetics firm Avon is calling on the executive behind Clean & Clear and Neutrogena to lead the company out of its recent history of scandal and financial difficulty.
The 126-year-old com…
Marcus Evans‘ Shopper Marketing Asia conference (11-13 June 2012), which has been held annually since 2010, sees exciting new themes this year.…
Brand owners must overcome a variety of obstacles to generate accurate and useable consumer and market insights in China, executives from adidas and Procter & Gamble have argued.
Avni Patel Thomps…
Kei Nishikori’s historic run at the Australian Open generated a torrent of publicity for his sponsor, Fast Retailing Co., but Sony Corp. and Adidas AG both missed out after declining to renew en…
In many parts of the world, a standard Reebok trainer can cost anything between USD50 and USD100. But in India, they could soon be on sale for as little as USD1.
After being the test market for the so…