On September 1, LVMH Group announced the appointment of Michael Schriver as LVMH Group president North Asia, effective immediately.
In his new role, Schriver will be responsible for all the group’s op…
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Search Results For: GenZ
Bulgari officially lands on Zepeto
Bulgari has revealed a virtual world within the Metaverse platform Zepeto, offering visitors both online and offline experiences. Zepeto claims that this experience is particularly popular among Gen Z…
How has the digital landscape in China changed in 2022?
With the cost of customer acquisition remaining relatively high, it is important that brands push themselves to find more innovative ways to drive sales and reach new consumers. Advertising costs rema…
Consumer trends in APAC for the rest of 2022
Asia Pacific (APAC) markets have been looking beyond the pandemic to focus on post-Covid-19 growth. Although geographically distant, the APAC region is not immune to soaring commodity prices and suppl…
A big step towards sustainability – EXCLUSIVE INTERVIEW with Redress Design Award Founder
Fashion is one of the industries that proudly touts its sustainability credentials. As consumers become more conscious of the impact of their actions on the environment, brands are marketing their pro…
How niche exactly is the niche perfume trend in Korea right now?
Niche perfume is leading the consumption trend targeting the MZ generation – a term widely used in Korea to describe the combination of Millennials and Generation Z. Due to the pandemic, the dem…
ASOS signs partnership with Fnatic
Fnatic announced a three-year partnership with ASOS, the online fashion retailers. As part of the deal, both brands will develop and deploy multiple online and offline activations, bringing the gaming…
Niche fashion brands kick off on JD.com
JD.com has welcomed a series of niche fashion brands to open their flagship stores on JD.com, catering to these youngsters who are passionately pursuing the finer things in life.…
Timex Group and adidas enter global licensing agreement for watches
Timex Group, a watchmaker, and adidas, a sporting goods company, have entered into a global licensing agreement for watches.…
Top 10 under-radar beauty brands to keep an eye on in 2020
Discover the ranking.…