Retail in Asia


ONE Championship announces multi-year partnership with TUMI

Asia’s sports media platform ONE announced on 24th March a multi-year partnership with TUMI, an international travel, lifestyle and performance luxury brand. TUMI becomes the official premium luggage partner of ONE Championship.

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The partnership includes live broadcast integrations and the development of a bespoke travel case and sling exclusively designed for the ONE World Championship belt.

ONE and TUMI will also work together on various exclusive marketing and branding activations throughout the duration of the partnership.

“The ONE World Championship belt represents the journey of the greatest martial artists who reach the pinnacle of their sports through an unparalleled passion and dedication to excellence. Our partnership with TUMI celebrates this achievement by honoring and protecting their most prized possession. I am thrilled to team up with a brand of TUMI‘s caliber to elevate this experience for our athletes and fans watching around the globe,” said Chatri Sityodtong, Chairman and CEO of ONE Championship.

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“The ONE World Championship belt is a symbol of the relentless drive and dedication that ONE Championship athletes display in the pursuit of their craft. As a world leader in luxury travel accessories with a particular focus on performance, TUMI is honored to support and elevate the journeys of these amazing athletes and partner with a like-minded organization that defines excellence in martial arts,“ added Victor Sanz, Creative Director of TUMI.