Retail in Asia

In Trends

Zen Mobiles bets big on Indian mobile market

Buoyed by the rapidly expanding market for mobile handsets in the country, Zen Mobiles Ltd, a part of the New Delhi-based Teleecare Group, aims to touch a sales figure of 10 lakh (1 million) units per month by December this year. Nokia is the market leader in the mobile handset space with sales of 45-50 lakh (4.5-5 million) units per month followed by Samsung at around 25 lakh (2.5 million) units.