Retail in Asia

In Trends

Starbucks to launch online map service in China

Starbucks Worldwide and Starbucks China will launch its online map service in China, according to recent reports.

The move was to improve its scientific decision-making as to its site choosing, operation and logistics analysis, said industry insiders.

Getac, the service provider for the Starbucks map program, said that the service that the coffee retailer bought included basic map, geo-coding and point-of-interest service.
 

(Source: CCFA)