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Retail in Asia partners with Longines Masters of Hong Kong #WeRideTheWorld #LonginesMasters

Longines Masters of Hong Kong 2017

Crowds of 50 000 eagerly flocked to the Parc des Expositions of Paris Nord Villepinte and tuned in to EEM.tv around the world for the highly-anticipated Longines Masters of Paris, the European stage of the intercontinental Longines Masters Series.

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One of the most prestigious show jumping events in the world, the Longines Masters Series created by EEM launched Season III of its international journey this weekend in Paris, 30 November – 3 December 2017, with the Asian leg of the competition taking place in Hong Kong 9-11 February 2018 at the AsiaWorld-Expo, and the series finale premiering in New York 26-29 April 2018.

Retail in Asia partners with Longines Masters to promote the action and cultural experiences of the Longines Masters Series in Hong Kong.

The Longines Masters of Hong Kong will be home in February 9-11 2018, to a never-before-seen event created by EEM and hosted by the Longines Masters of Hong Kong: the Asia Horse Week. Asia Horse Week is a new platform for Asia’s international equestrian community to share knowledge, expertise and craft business opportunities, with a view to further developing the sport in this fast-growing region.

The major players in the equine world are set to converge at the Asia Horse Week as they chart a course for the industry’s future across a series of seminars and exchanges and ensure that the equestrian industry will be on show at Asia World Expo.

EEM will bring the Asian leg of the Longines Masters back to Hong Kong for its sixth edition turning AsiaWorld-Expo into a sumptuous display of equestrian excitement and sporting not to be missed.

The 3-day event will showcase the world’s elite riders, best in their categories, compete in prestigious show jumping competitions.

Awarded the “Best Live Experience at a Professional Sporting Event” by the Sports Industry Awards Asia, the Longines Masters of Hong Kong will feature a crowning line-up including the Race of the Riders, the Hong Kong Jockey Club Trophy, the Longines Speed Challenge and the Longines Grand Prix.

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Adding to equestrian excellence and true to its roots, EEM will offer a unique art-de-vivre experience at the Prestige Village, presenting a remarkable selection of international exhibitors, from high-end fashion to exquisite gastronomy, arts and culture.

Fine gourmets and VIPs will particularly appreciate the exclusive dining experiences (Masters 100, Masters Club, Paris Suite, New York Lounge).

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