Retail in Asia

In Trends

Puig reorganizes business structure


Puig, a Spanish fashion and fragrance company, has reorganized its business structure with the creation of three divisions: Beauty and Fashion, Charlotte Tilbury, and Derma, all operational as of 1st January, 2021.

SEE ALSO : Puig acquires Charlotte Tilbury

The Beauty and Fashion division will be made up of the brands Paco Rabanne, Carolina Herrera, Jean Paul Gaultier, Nina Ricci, Dries Van Noten, Penhaligon’s and L’Artisan Parfumeur; the licenses of Christian Louboutin and Comme des Garçons Parfums, and the Lifestyle brands of Adolfo Dominguez, Antonio Banderas, Shakira and Benetton.

The Charlotte Tilbury division will integrate this iconic beauty brand that has revolutionized its category since its launch in 2012 and in which Puig acquired a majority stake in June.

The newly created Derma division will incorporate Uriage and Apivita, in which Puig has a majority stake, in addition to the 50% stake in Isdin.

SEE ALSO : L’Oréal reorganizes geographic zones

Based on this ambitious growth scenario driven by the plans of the three divisions and their brands, the company aims to reach US$3.6 billion in sales in 2023