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Retail in Asia partners with PARKU for beauty influencer marketing

Retail in Asia partners with PARKU for beauty influencer marketing

Beauty category is on the rise globally, from skincare to make-up, sales are growing.

SEE ALSO : Lady Gaga launches a new beauty line

Looking at influencer marketing, tutorials, before and after, comparison lead the conversation from Wechat to RED, content is king.

However, the main challenge is to choose the right brand ambassador to resonate with the audience and engage into conversations to produce more User-Generated Content (UGC).

Retail in Asia has partnered with PARKLU to promote their report on beauty influencer marketing in China.

DOWNLOAD THE REPORT NOW 

Additionally,  you can learn more about influencer marketing in China, listening to  Retail in Asia podcast with Elijah Whaley, CMO at PARKLU.

Follow Retail in Asia on Facebook, Twitter and LinkedIn.

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