LinkedIn Corp. launched a new recommendations service that allows the social network’s more than 80 million members to post reviews of products and services linked to their professional profiles.
LinkedIn’s recommendations service will compete with other sites that provide consumer-generated reviews for products and services, including retailer and brand sites where ratings and reviews have become standard practice. LinkedIn said its recommendations stand out because they will be associated with a real professional person, and can be weighed by readers based on that person’s real-world experience.
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(Source: The Wall Street Journal Online)