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BBDO launches Proximity in India, Ranjeev Vij as VP and head

BBDO India – the youngest agency of BBDO Worldwide and the Omnicom Group – has announced the launch of its Proximity network, to meet the integrated and interactive marketing needs of its rapidly expanding client base in India.

The new division of BBDO India will be led by Ranjeev Vij, who returns to the company after a gap of eight months.

BBDO/Proximity has played an integral role in campaigns like Quaker’s mission to make India’s heart healthy and Aviva’s "Education is Insurance" website.

(Source: Media)