Retail in Asia

In Trends

iPhone 5 goes on sale in China – even before release

Apple’s next-generation iPhone has not even been released yet, but opportunistic sellers on China’s largest e-commerce platform, Taobao, are already accepting pre-orders, complete with mock-up pictures and purported technical specifications.

The hotly anticipated iPhone 5 is widely expected to be released sometime between August and October this year, although Apple itself has been tight-lipped about it. Sources have said the iPhone 5 would have a bigger screen than previous models, while Taiwanese media reported the phone’s voice recognition software, Siri, would have more powerful functions.

Sellers on Taobao, a unit of Alibaba Group, are accepting orders for the iPhone 5, in some cases asking for a deposit of CNY1,000 (USD160) for the new phone. One seller, "Dahai99888", who started accepting pre-orders this week, is asking for full payment upfront, at a cool CNY6,999 (USD1,100). 

(Source: CNBC)