The battle for the future of online retailing in Australia has intensified with a local player expanding its offerings, while pressure from overseas competition builds.
Online retailer Catch of the Day has purchased a majority stake in wine daily deal site Vinomofo.com, building on its strategy to increase its presence in niche areas such as group buying and supermarket sales. Vinomofo in turn will gain access to Catch of the Day’s recently expanded online sales and logistics capacity, helping it distribute wine and related products to its 30,000 subscribers nationally.
The cost of the sale was undisclosed.
(Source: The Sydney Morning Herald Online )