Retail in Asia


A glimpse into the 2022 Year of the Tiger collaborations

The Year of the Tiger is around the corner. To celebrate the festive season, luxury and lifestyle brands are launching tiger-inspired limited edition collections in collaboration with other brands or famous artists. Here, we have rounded up some of the 2022 Year of the Tiger collaborations.

SEE ALSO: Celebrating the Year of the Tiger with limited edition collections

Fresh x Pop mart
Source: Fresh

Beauty label Fresh has cooperated with Molly, a popular Pop Mart character, on a limited Chinese New Year collection. Designed as a blind box, the set includes Fresh’s signature Kombucha Facial Treatment Essence with Molly’s design, along with a Molly toy that is dressed as a tiger and red packets.

Ferragamo x Chinese artists Sun Yuan and Peng Yu
Source: Salvatore Ferragamo

Italian luxury house Ferragamo has invited Chinese artists Sun Yuan and Peng Yu to create a unique print inspired by the 2022 Zodiac Tiger. The print is integrated into iconic accessories, launching a brand-new 2022 Lunar New Year Special Capsule Collection, paying homage to the brand’s long history of uniting the worlds of art and culture with fashion.

Zara x Susan Fang
Source: Zara

Spanish fast fashion giant Zara collaborates with Chinese fashion designer Susan Fang on a capsule collection to celebrate the Lunar New Year. 

Inspired by Fang’s personal memory of childhood, her family, her hometown Ningbo and family celebrations for the Spring Festival, the capsule includes 22 pieces of womenswear, menswear, kidswear and accessories that feature special spray-paint and feather-like prints.


Japanese beauty brand SHISEIDO collaborates with Chinese designer Angel Chen on a limited edition collection including the Power Infusing Concentrate and Legendary Enmei Ultimate Luminance Serum in a special packaging. The latter features a combination of the designer’s tiger motif and SHISEIDO camellia flower, symbolising both sides of the modern women.

New Balance x AS Roma
Source: AS Roma

New Balance has released a limited-edition Lunar New Year collection for Italian football club AS Roma

The eight-piece bespoke line has been designed in celebration of the Year of the Tiger and features a graphic t-shirt, hoodie, 237 trainer and football. Off-pitch items including a cap, bobble hat and scarf have also been added, each embellished with a golden tiger print in recognition of the holiday.

Moschino x Tony The Tiger
Source: Moschino

Italian fashion brand Moschino celebrates The Year of the Tiger with a roaring capsule collection featuring Kellogg’s Tony the Tiger.

 The 16 item collection features graphic silkscreen print and embroidered renditions of Tony the Tiger donning the classic Moschino logo gold chain and peace sign pendant. Items include oversized and fitted tees, a hoodie sweatpant set, hooded dress, sweatshirt-athletic short set, knits and a bold tiger stripe denim jacket, shorts and jeans.

Marni x Magdalena Suarez Frimkess
Source: Marni

Italian luxury fashion house Marni  launches a Chinese New Year capsule collection designed in conjunction with the Venezuelan artist Magdalena Suarez Frimkess. The collection features ready to wear and accessories. Suarez’s playful illustrations of the tiger appear throughout Marni’s celebratory offering in print, embroidery, jacquard, and even 3D form in the case of some accessories.

Source: Vault by Vans

Vans partners with Chinese artist Chen Yingjie (a.k.a Huatunan) to create a festive collaboration celebrating the upcoming Year of Tiger.

The Vans x HUATUNAN Year of the Tiger collection covers Vans’ iconic silhouettes including the Authentic, the Sk8-Hi and the Old Skool together with a selection of apparel items. The Authentic carries signature street ink graphics with transparent outsole to present the vivid style of tiger; The Sk8-Hi Echo DX reinterprets the classic Sk8-Hi with more details added to the silhouette, presenting a living tiger in the wildlife. The Old Skool is presented in two styles – the first pair applies black suede over the shoe upper, matching with the pattern hand drawn by Chen Yingjie. The second pair of Old Skool features the signature ink paint and the artist’s “Stay Hungry” slogan.

ghd x Yvan Deng
Source: ghd

Hair styling product brand, ghd, has collaborated with Chinese illustrator Yvan Deng on a limited lunar new year edition storage case adorned with Deng’s paintings featuring seven Chinese modern women. 

SEE ALSO: Looking back at the 2021 collaborations where East meets West

Onitsuka x Yasushi Nirasawa
Source: Onitsuka Tiger

To celebrate the Year of the Tiger, Onitsuka Tiger has unveiled a special collection of tee-shirts and sweaters made in collaboration with Japanese illustrator and manga artist Yasushi Nirasawa.

The collection is the first to be launched as part of the brand’s Year of Onitsuka Tiger project. For the collaborative series, various artists will be invited to offer their creative takes on the tiger, which is the Chinese zodiac symbol of 2022.