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Peak Sport first Chinese firm to release 3D sneakers

Peak Sport 3D sneakers release China Beijing - Retail in Asia

Sports brand Peak has released its first 3D printed running shoes in Beijing, the first-ever Chinese firm to successfully launch the innovative sneakers.

Dubbed ‘Future I’, the sneakers are being sold on local e-commerce platform Tmall for RMB1299 (US$188).

The 3D printed running shoes are based on the most popular Peak FLY V, with 3D printed technology applied to achieve technological innovation. Promoting comfort and breathability, the shoes are made with a special lattice structure insole made via 3D technology.

In a press release, Peak said its “SLS laser sintering technology shapes the shoes with the more elastic TPU, to ensure the lightness and flexibility… bringing an extraordinary and excellent wearing experience.”

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Peak brought in 3D printing technology in 2013, and over the past 5 years, the firm has used 3D printing technology to produce shoe molds to make 3D printed versions to create exclusive design for athletes such as NBA player Dwight Howard.

This latest design feat crowns Peak’s design efforts, and harks a promising future in innovative sportswear.

“This pair of 3D printed shoes is Peak’s latest outcome of Peak Innovation Strategy, our goal is to build Peak as the most international, professional and innovative sports brand in China,” said Zhihua Xu, general manger of Peak Sport.

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Peak owns five research and technology centres in Beijing, Guangzhou, Quanzhou, Xiamen and Los Angeles, with 200 staff across all campuses.

Based on 3D printed technology, Peak’s ‘Longji’ running shoes were awarded first prize in the first China Industrial Design Competition.

“In the future, Peak will insist on technological innovation research and release more professional sports products to meet the mass requirements, and become the leading sports brand,” added Zhihua Xu.

Peak is the third sports brand to release and sell 3D printed running shoes after Adidas and Under Armour.

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