Retail in Asia


Red Valentino opens new Hong Kong store, debuts Walky Land collab

Red Valentino opened its third store in Hong Kong last month, marking the occasion with a limited-edition capsule collection designed in collaboration with artist Monika Forsberg.

Located on the second level of Harbour City, the Italian label’s creative director Pierpaolo Piccioli developed the store concept with architect India Mahdavi. Red Valentino also tapped Swedish artist Monika Forsberg, also known as Walky Land, for a special display comprised of three heart-shaped art pieces, riffing on the celebrations of Valentine’s Day.

Image result for red valentino harbour city store

In addition, the new store will host a capsule line, in collaboration with Walky Land, which also boasts a love-theme, Forsberg told WWD.

SEE ALSO: Fred opens new boutique store in Harbour City

“It felt natural to base the whole collection around a love theme,” said Forsberg. “We decided to mix hearts and nature and birds — elements that I have in common with the brand. For inspiration, I went for a walk where I live. It’s romantic in a British Victorian way and the front gardens are full of florals even in the winter, which spills over into the street. I soaked up the vibe and then sat down and started drawing…. I drew a large pile of hearts and plants and birds whilst listening to an audio book and planning my youngest son’s birthday party. I work in a room facing our garden. I used marker pens and gouache a little bit of ink and some colouring pens.”

The women’s collection boasts graphic printed sweatshirts, t-shirts and shorts, as well as sweatshirt and t-shirt dresses. The colour palette is largely monochrome with red heart motifs prints and patterns.

The Walky Land X Red Valentino capsule collection is available in select Red Valentino stores, and online.

The Red Valentino Harbour City store is the fourth Hong Kong boutique for Red Valentino. It has other Hong Kong locations in Elements, Hysan and The Landmark.