Retail in Asia


Fendi reopens its store in Singapore

Fendi reopens its flagship store in Ngee Ann City with a newly renovated and refreshed store concept, the culmination of its continuous research of highest standards in store design highlighting its deep heritage.

Inspired by the Maison’s Roman roots, a refined and grandiose atmosphere pervades the spaces, reflecting the highest level of Fendi sophistication, obsession for details and the overall history of this luxury House. The store offers Fendi’s extensive range of Women’s Ready-to-Wear, Furs, Handbags, Shoes and Accessories, and Men’s Leather goods and Accessories.

SEE ALSO: Fendi opens standalone stores in Melbourne and Sydney

For the first time in Singapore, the store will feature a private VIP Room.

To celebrate the opening of the Ngee Ann City store, Fendi has created a limited edition Mini Peekaboo bag in velvet. The Peekaboo bag features a special tapestry weaving technique pattern, as well as the signature Fendi whipstitch detailing. The tapestry technique comprises of embroidery that is composed of thousands of stitches and threads which are manually cut by the artisans, followed by ironing the design to enhance the colors and thicken the threads.  There will only be 5 pieces of this special Mini Peekaboo bag, retailing at SGD$11,010.

SEE ALSO: Louis Vuitton fetes 20 years in Ngee Ann with renovated Singapore store

Fendi reopens in Singapore - Retail in Asia (1)

In addition, Fendi will also be launching 3 other velvet Peekaboo bags at Ngee Ann City, with a limited quantity of 3 to 5 pieces each. They will be retailing at SGD$10,100 to SGD$13,780. It will be the first store in South East Asia to launch these Peekaboo bags.