This summer, legendary icon of sass and style, Barbie, is bringing her 60th birthday celebration to Hong Kong.
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Six prime shopping locations managed by Hang Lung Properties, namely Fashion Walk, Grand Plaza, Hollywood Plaza, Gala Place, Kornhill Plaza, and Amoy Plaza, will host the “You Can Be Anything” campaign between 16 July and 30 August, 2019.
Celebrating femininity at its finest, the malls invite visitors to peruse Barbie’s gigantic wardrobe, visit the birthday girl’s 60th Anniversary showcase, shop for limited edition Barbie dolls at the pop-up toy store, and redeem exclusive Barbie-themed gifts.
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Surprises also await on social media, where lucky followers might just find the pink carpet is unrolled for them on a dream holiday to Paris or Tokyo.