The Kooples welcomes a new muse for Spring/Summer 2019: supermodel Ming Xi. Teaming up with an Asian “muse” for the first time, the new co-designed “Ming by The Kooples” bag combines the brand’s signature toughness and modernity with her trademark style and attitude.
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Ming’s romantic and fearless femininity resonates with The Kooples’ philosophy. Her charming elegance and glamorous-chic style embodies the distinct rock’n’roll attitude and rebellious DNA of the Parisian brand.

The “Ming by The Kooples” collaboration features luxurious materials, handpicked colours and detailed craftsmanship that enhance the brand’s on-trend and stylish looks for every occasion. She perfectly defines and brightens the IT-girl allure of the brand, as captured by the eye-catching “Ming by The Kooples” SS19 campaign images.
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Photographed by Angelo Pennetta under Raphaël Elicha’s creative direction, and shot on location in Los Angeles city — from a rooftop sunset to the downtown streets — Ming brings her modern femininity and fun to the must-have bag collection and embodies the unique style of The Kooples’ urban-street vibe.