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The Kooples cooperates with Ming Xi to launch a new collection

MingXi

The Kooples welcomes a new muse for Spring/Summer 2019: supermodel Ming Xi. Teaming up with an Asian “muse” for the first time, the new co-designed “Ming by The Kooples” bag combines the brand’s signature toughness and modernity with her trademark style and attitude.

SEE ALSO: Maus Frères enters into exclusive negotiations on the acquisition of The Kooples

Ming’s romantic and fearless femininity resonates with The Kooples’ philosophy. Her charming elegance and glamorous-chic style embodies the distinct rock’n’roll attitude and rebellious DNA of the Parisian brand.

Source : The Kooples

 

The “Ming by The Kooples” collaboration features luxurious materials, handpicked colours and detailed craftsmanship that enhance the brand’s on-trend and stylish looks for every occasion. She perfectly defines and brightens the IT-girl allure of the brand, as captured by the eye-catching “Ming by The Kooples” SS19 campaign images.

SEE ALSO: French fashion brand The Kooples to launch in Hong Kong

Photographed by Angelo Pennetta under Raphaël Elicha’s creative direction, and shot on location in Los Angeles city — from a rooftop sunset to the downtown streets — Ming brings her modern femininity and fun to the must-have bag collection and embodies the unique style of The Kooples’ urban-street vibe.

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