Retail in Asia

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Adidas to open 100 style essential stores in India this year

Adidas India plans a big push on opening multiple exclusive style essential stores across India by the end of this year – Style Essentials, which presents its special collections of apparel, footwear and lifestyle products.

Adidas India’s managing director Andreas Gellner says, "The company has already opened 30 exclusive stores for this brand nationwide and plans to reach 100 exclusive stores by the end of 2010."