Retail in Asia

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Yemen seeks lift from Asian tourism

Yemen, the poorest country in the Arab world, is turning to tourism to improve economic development and has sought support from the UN World Tourism Organization (UNWTO). If the plans succeed, the country will attract Asian tourism investors, retailers and hotel groups, especially those seeking unusual new destinations in which to plant a flag.

Last week, the UNWTO held a meeting of its Middle East Commission for the first time in Yemen’s capital, Sana’a, where around USD1.4 million worth of projects was presented for approval under a UNWTO programme aimed at alleviating poverty through tourism. These ranged from handicrafts development to training programmes for guesthouse staff as well as marketing and management-related projects.

(Source: Bangkok Post)