Retail in Asia

In Sectors

The trade show lives thanks to comic books!

From the CaptusHUB blog:

I don’t really know why people who love comic books so much. I did as a kid and like most bitter adults, grew out of it and they ended up at the end of a driveway in a box marked 10 cents. Having worked mostly in mainstream retail, I don’t have a true feel for this ultra-niche market and what makes it tick. But I can see why retailers and merchants put up with hours and hours of browsing and an avalanche of quality control questions. Their customers have a love affair with what they sell.

To view the full post, visit CaptusHUB.