London-headquartered Sony Computer Entertainment Europe is moving away from Greek mythology-based content and is betting big on the Indian market with culture-specific gaming software. The company, which is responsible for distribution, marketing and sales of leading gaming consoles such as PlayStation3, PlayStation2 and PlayStation Portable across Europe, West Asia, Africa and Oceania, said last week that there is no lack of local content in India.
Sony says, “2010 will be the year of growth for us in India”
