Retail in Asia

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Lifestyle Expo closes today in Jakarta

Some 200 companies from Hong Kong and Guangdong Province took part in the inaugural Lifestyle Expo in Jakarta, which opened on Thursday and closes today at the Jakarta Convention Centre in Indonesia’s capital. Importers, distributors, mass retailers and buyers at mail-order houses, department stores and specialty shops in Indonesia and other ASEAN countries are expected to attend the three-day event.

"Powered by the largest population in Southeast Asia, and a fast-expanding middle class, Indonesia has a healthy appetite for the good things in life," said Hong Kong Trade Development Council (HKTDC) executive director Fred Lam, speaking at Thursday’s opening ceremony. Hong Kong, he added, "can help" satisfy Indonesia’s growing consumer tastes.

Exhibitors from Hong Kong and Guangdong are showcasing quality lifestyle products in five categories: consumer electronics, gifts and premiums, household products and electrical appliances, fashion and fashion accessories, and watches and clocks.

In addition, the show’s Lifestyle Galleria is presenting a wide variety of award-winning products from recent international design competitions. They include designer toys, baby products, eyewear, footwear, watches and clocks, and digital printing capturing attention, and buyers, all over the world.

One of the HKTDC’s signature events, Lifestyle Expos have a successful track record in promoting trade between companies from Hong Kong and Guangdong and new markets worldwide. Previous Lifestyle Expos have been held on the Chinese mainland and in Budapest, Hungary, Mumbai, India, and Warsaw, Poland.

Last year, trade between Hong Kong and Indonesia totalled more than USD5.8 billion, up nearly 8 percent over 2010 totals, while 2011 trade between Guangdong and Indonesia was up some 32 percent, to USD12.4b, yea on year.