Chinese clothing retailer Bosideng is to open its first store in the UK this summer.
The retailer, which has more than 8,000 retail outlets in China, will launch its premium menswear brand in South Molton Street, London, on 26 July.
The store will also act as Bosideng’s European headquarters, marking the company’s first investment in an overseas flagship store.
To view the full article (note: you must be a Retail Week subscriber), visit Retail Week.
(Source: Retail Week)