Retail in Asia

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BlackBerry ready for big push into China

Canada-based Research In Motion (RIM), maker of BlackBerry email devices, said it is preparing to launch an applications store and consumer internet services in China, as part of a big push into the world’s top mobile market.

The App World applications store will follow RIM’s May launch of BlackBerry service in the country through China Telecom, and as RIM develops service for the homegrown 3G standard used by the leading mainland carrier, China Mobile.

The applications store and consumer internet service were just two of the initiatives RIM was undertaking to tap into China’s 700 million-plus subscriber mobile market, said Greg Shea, head of RIM in China.

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