Retail in Asia

In Sectors

Ford to boost China portfolio

Ford, the automaker, is planning to greatly increase the size of its Chinese portfolio to generate future growth, with SUVs and low-cost cars among the firm’s priorities.

The company intends to roll out 15 new vehicles in the world’s most populous nation by 2015, to build on an existing line-up including models like the Fiesta, Focus and Mondeo.

(Source: Warc.com)