In Sectors

Japan’s Ginza Bairin opened store in Taiwan

Ginza Bairin

Japanese pork cutlet restaurant Ginza Bairin opened its first branch in Taiwan at Big City, a shopping mall in Hsinchu City, on 26th March.

SEE ALSO : Australian jeweller Lovisa sees profits, sales surge on store openings

The Tokyo-based cutlet cuisine provider launches the store as planned, despite the relentless spread of the coronavirus. The company’s decision took into consideration Taiwan’s laudable efforts to control the pandemic.

In its assessment, the company said it believes Taiwan has managed to put the virus under control and that the local economy will soon get back on its feet. The locale of the new store also reflects the perceived high spending power among employees at Hsinchu Science Park, according to the report.

SEE ALSO : Bossini to exit Taiwan

Established in 1927, Ginza Bairin is celebrated for its Tonkatsu (fried pork chop) sandwich and Katsudon, a dish composed of sliced pork cutlets simmered in a broth with onion and eggs. The Hsinchu store will be Ginza Bairin’s fifth overseas branch, after building a presence in Hawaii, Hong Kong, and South Korea.

Follow Retail in Asia on Facebook, Twitter and LinkedIn.

Get our top stories delivered to your inbox:

 

Stay ahead
Subscribe for free!
Register now
Stay ahead