Hong Kong’s first cognac-themed bar has opened at ifc Mall in Hong Kong. PONG ifc will feature the world’s first and most popular digital beer pong gaming platform, PONGConnect. PONG ifc held its grand opening on 2 May 2018.
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PONGConnect, the first real-time digital beer pong system, has surpassed 100,000 users.
The popularity of the exclusive gaming system has helped to connect beer pong enthusiasts and recreational players throughout Asia and Europe. The creator of PONGConnect beer pong tables and games, Atalon Ventures Limited of Hong Kong, used its mobile app and its PONGConnect Pro Tour tournaments to grow its user base.
PONGConnect partners with entertainment service providers – from bars and pubs to event, festival and tournament hosts – to deliver its digital beer pong gaming platform. The tables’ system unites teams and players of all levels and tracks their results through an app and website. Tournament and lifetime leader boards are updated in real-time.
The interactive gaming experience is powered by smart sensors that provide an automated gaming process and detect gameplay, an automatic scoring system, and integrated digital light, audio and visual effects.
“This is not just a table that we have created,” PONGConnect and Atalon Ventures Limited CEO, Mr Steven Yip, said. “We are selling the PONGConnect experience; PONGConnect offers a set of highly popular, structured games, organised tournaments and leagues, and a service that essentially turns beer pong into a virtual sport like professional darts or esports.”
PONGConnect tables are used in 300 outlets across 15 cities in Southeast Asia and Europe.
The company’s rapid growth to the 100,000 user plateau and its popularity in Asia has been driven by its innovative technologies and patented games, which turn traditional beer pong into a digital experience that allows players to compete with each other all over the world.
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As part of its expansion plans and in recognition of its success, Atalon Ventures is launching a new PONGConnect digital beer pong game globally, and a pro tournament in Hong Kong.
The bar will feature signature concoctions designed by PONG ifc Bar Manager Jody Ho, a veteran Hong Kong mixologist who has honed his craft under the tutelage of famed mixologist and bar owner Antonio Lai.