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World’s top 100 most valuable luxury brands

The "World’s Top 100 Most Valuable Luxury Brands Official Release", organised by World Luxury Association, was successfully held in January 2012 in Beijing. This event, commonly referred to as the "Luxury Oscar Awards", bring together the Top 100 luxury brands in such diverse fields as aircraft, yachts, cars, jewellery, watches, fashion, liquor, cosmetics, resorts and Innovation brands. The rapid development of China’s luxury consumer market is garnering global attention.

World Luxury Association’s official report on 2012 shows that China has become the world’s largest consumer of luxury goods. The report predicts: With the phenomenon of RMB appreciation and depreciation of the Euro and the number of Chinese traveling to Europe in 2012, total consumption of luxury goods is expected to reach EUR59 billion (USD77.96b) – a record high. The spending power of Chinese overseas will urge China to become the world’s most powerful luxury consumer purchasing country.

World Luxury Association Top 100 List:

WLA-World’s TOP10 Fashion:

  • Hermes Chanel
  • Louis Vuitton
  • Christian Dior
  • Ferragamo
  • Versace
  • Prada
  • Fendi
  • Giorgio Armani
  • Ermenegildo Zegna

WLA-World’s TOP10 Aircraft:

  • Gulfstream
  • Bombardier
  • Dassault
  • Embraer
  • Hawker Beech
  • Cessna
  • Cirrus
  • Eurocopter
  • Bellhelicopter
  • Sikorsky

WLA-World’s TOP10 Yachts:

  • Azimut
  • Sunseeker
  • Ferretti
  • Lurssen
  • Riva
  • Wally
  • Princess
  • Pershing
  • Beneteau
  • Itama

WLA-World’s TOP10 Cars:

  • Rolls-Royce 
  • Bentley
  • Ferrari 
  • Lamborghini
  • Maserati
  • Aston Martin
  • Bugatti
  • Spyker
  • Pagani
  • Koenigsegg

WLA-World’s TOP10 Jewellery:

  • Cartier
  • Van Cleef & Arpels
  • Boucheron
  • Harry Winston
  • Chaumet 
  • Kloybateri
  • Bvlgari
  • Montblanc
  • Tiffany&Co
  • Mikimoto

WLA-World’s TOP10 Watches

  • Patek Philippe
  • Vacheron Constantin
  • Piaget
  • Jaeger-Le Coultre
  • Audemars Piguet
  • Blancpain
  • Rolex
  • Breguet
  • IWC
  • Franck Muller

WLA World’s TOP10 Cosmetics:

  • Chanel
  • Christian Dior
  • Guerlain
  • Givenchy       
  • Helena Rubinstein
  • Sisley
  • La Prairie
  • La Mer
  • Lancome
  • Biotherm

WLA-World’s TOP10 Liquors:

  • L’or De Jean Martell
  • Louis XIII
  • Richard Hennessy
  • Chateau Petrus Wine
  • Chateau Lafite Rothschild
  • Macallan
  • Meritage
  • Ron zacapa
  • Dom Perignon
  • Perrier Jouet

WLA-World’s TOP10 Resorts:

  • Wakaya Club
  • North Island
  • Hotel Turtle Island
  • Fregate Island Private
  • Hotel Le Toiny
  • Burj Al-Arab
  • Le Sirenuse
  • Armani Hotel Dubai
  • W-Hotel-Puerto Rico
  • Amanruya

WLA-World’s TOP10 Innovative Brands:

  • Harley Davidson
  • Bose   
  • Vertu
  • Lotos
  • Steinway
  • Bluthner
  • Segway PT
  • Aurora
  • Sun Valley Icewine
  • ShangXia 

On the list of Top 100 most valuable luxury brands, Sun Valley Icewine is the only Chinese domestic luxury company as a top ten innovative luxury brand. There was media talk around Chinese liquor brand "China Maotai" as a possible selection, but the consideration that the taste of Chinese liquor is not widely accepted by consumers abroad was a deciding factor, leading to Sun Valley Icewine instead.

World Luxury Association is currently the world’s largest luxury brands research and management international non-profit organisation and is focused on the international luxury market (luxury brands, services and consumers) and specialises in luxury brand management, market research, brand intellectual property protection, consumer arbitration, trade promotion and government affairs. The Most Valuable Luxury Top 100 list is based on luxury brand’s influence on a global scale, market share, consumer feedback and other composite scores –  for currently the world’s most credible rankings.