Retail in Asia

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India’s jewellers push sales via discounts

The current global economic problems, led by the uncertainty in the euro zone, may have pushed precious metals and stones out of the reach of the common man. But, Indian retailers’ latest move to clear their inventory could come as a respite for buyers.

Jewellery retailers in India are following in the footsteps of garment makers, who are cutting prices and offering discounts for long periods to clear their stocks.

Leading jewellery manufacturer and retailer, Gitanjali Gems, is offering a flat discount of 20 percent on all exquisite brands, including Nakshatra, Gili, Sangini, D’damas, etc.