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Oroton breaks up with Brooks Brothers

It’s a classic rebound relationship gone wrong. Oroton Group hooked up with American charmer Brooks Brothers in 2013 after Ralph Lauren walked out on their 25 year relationship.

But just two years into a tie-up that was supposed to last a decade Oroton is single once more. Despite opening 13 stores and an online shop Brooks failed to bring in results it used to court Oroton.

Chief executive Mark Newman will now focus the company on its own eponymous brand.