Aeffe SpA has announced the appointment of Davide Renne as the new creative director of luxury brand Moschino, effective November 1.
SEE ALSO: Moschino’s Jeremy Scott departs
Renne will oversee women’s, men’s and accessories for the Moschino line, reporting to Massimo Ferretti, executive chairman of Aeffe SpA. His first collection for Moschino will debut in February for the fall/Winter 24-25 edition of Milan Fashion Week.
“Franco Moschino had a nickname for his design studio: la sala giochi – the playroom. This resonates deeply with me: what fashion – Italian fashion especially, and the house of Moschino most of all can achieve with its enormous power should be accomplished with a sense of play, of joy. A sense of discovery, and experimentation,” said Renne.
“I am very conscious of the honor that Mr. Ferretti – a gentleman who has been almost fatherly in his ability to listen and establish a dialogue during our encounters – has bestowed upon me in taking charge of the House founded by one of fashion’s great minds. So, thank you Mr. Ferretti for giving me the keys to your playroom. I can’t wait to begin – we’ll have fun. Together.”
A luxury design veteran, Renne joins Moschino from Kering-owned Gucci, where he served for some 20 years.
“Today we welcome Davide to the Moschino family,” said Ferretti.
“We have all been impressed by Davide’s extremely sophisticated vision of fashion’s power to create a living dialogue with the world around us, and by his deep understanding of the house of Moschino’s legacy and of our codes. He is a brilliant designer, and a special human being: Franco used to say that bad manners are the only true bad taste and getting to know Davide I have been struck not only by his obvious talent but by his kindness, his sensibility. We are confident that he will play a pivotal role in shaping the future of Moschino, a global House with an Italian heart and a truly unique DNA in the luxury industry.”
Renne’s appointment comes nine months after Moschino’s former creative director, Jeremy Scott, announced his departure in March, following a ten-year stint at the house.